Social, economic, and environmental implications of drones in marketing: A framework of safeguards for sustainable technology implementation

Beninger, Stefanie; Robson, Karen

doi:https://doi.org/10.1016/j.jbusres.2025.115251

URI

https://hdl.handle.net/20.500.14417/4230

DOI

https://doi.org/10.1016/j.jbusres.2025.115251

Citación

Beninger, S., & Robson, K. (2025). Social, economic, and environmental implications of drones in marketing: A framework of safeguards for sustainable technology implementation. Journal of Business Research, 191, 115251.https://doi.org/10.1016/j.jbusres.2025.115251