In User's Shoes: An Experimental Design on the Role of Perspective Taking in Discovering Entrepreneurial Opportunities

Prandelli, Emanuela; Verona, Gianmario; Pasquini, Martina

doi:https://doi.org/10.1016/j.jbusvent.2016.02.001

URI

https://hdl.handle.net/20.500.14417/2883

DOI

https://doi.org/10.1016/j.jbusvent.2016.02.001

Citación

Prandelli, E., Pasquini, M., & Verona, G. (2016). In user's shoes: An experimental design on the role of perspective taking in discovering entrepreneurial opportunities. Journal of Business Venturing, 31(3), 287-301. https://doi.org/10.1016/j.jbusvent.2016.02.001.

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