Person:
Ravindran, Kiron

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Kiron
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Ravindran
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IE University
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IE Business School
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Information Systems and Technology
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2021 - 20222
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Author: Illia, Laura ×

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    Publication
    Does Sharing Economy Have a Moral Capital? Comparing Semantic Networks in Social Media and News Media
    (Canadian Center of Science and Education, 2021-05-13) Ravindran, Kiron; Colleoni, Elanor; Elanor, Colleoni; Nuccio, Ludovico; Illia, Laura; https://ror.org/02jjdwm75
    Sharing Economy organizations appear to enjoy positive moral capital associated with supporting local entrepreneurs, the economy, and the environment. However, they operate in a regulatory limbo allowing them to engage in business practices that would not be permitted in other sectors. Hence a question remains: Does Sharing Economy (SE) have a moral capital? To explore whether the sharing economy has a moral capital, we explored the discussions around Uber after a number of scandals in 2017 in news media and on Twitter. Our findings show that news media play a critical role in developing and maintaining a positive moral capital of Uber, while the general public on Twitter tend to be more negative and do not afford SE much moral capital.
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    Mens rea, wrongdoing and digital advocacy in social media: Exploring quasi-legal narratives during #deleteuber boycott
    (John Wiley and Sons Ltd, 2022) Illia, Laura; Colleoni, Elanor; Ludovico, Nuccio; Ravindran, Kiron; BBVA Foundation; York University; University of Fribourg; https://ror.org/02jjdwm75
    #Boycotts represent digital advocacy attempts in which users publicly punish an organization as a lurata (i.e.,jury),which assesses the guilty intent,the mens rea (i.e.,guilty mind),from a set of visible acts,the actus reus (i.e.,wrongdoings). Yet,we know little about the quasi-legal narratives advocated by users. To this aim,we developed a mixed method study of the #deleteuber boycott on Twitter. Our findings suggest that while users advocate both an Uber-specific and a shared mens rea of Uber with sharing economy firms or the tech giants of Silicon Valley,the latter narrative is the most prominent one; its use depends on whether users are part of a lurata of influencers or not. These findings provide a contribution to studies on public affairs that focus on online activism,boycotts in social media and digital advocacy because they increase our understanding of the opaque legal motivations that provoke boycotters. Also,they highlight that social media blurs the boundaries between boycotts directed at the firm from the boycotts arising indirectly due to the shameful acts of the industry or peers.